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part 1 - starting off

Lesson 1. Why do you want to go freelance?

Lesson 2. Setting Your Goals

Lesson 3. Strengths & Weaknesses

Lesson 4. Learning Digital Marketing

Lesson 5. Defining Your USP

Lesson 6. Specialist vs Generalist

Lesson 7. Backup Planning


part 2 - setup

Lesson 8. Registering Your Freelance Business

Lesson 9. Expenses, Accounts & insurance

Lesson 10. Choosing Your Services

Lesson 11. Choosing Your Business Name

Lesson 12. Personal Branding

Lesson 13. Digital Marketing Pricing Models

Lesson 14. Knowing Your Audience

Lesson 15. Building A Website

Lesson 16. Auditing Your Social Media


part 3 - launch

Lesson 17. Making the Jump

Lesson 18. First Shouts

Lesson 19. Using Upwork?

Lesson 20. Content Creation

Lesson 21. Digitally Marketing Your Work

Lesson 22. Winning Your First Client

Lesson 23. Sales Calls

Lesson 24. Sales Quotes

Lesson 25. Follow up Call

Lesson 26. Working for Free

Lesson 27. Supplier Clients


part 4 - running the business

Lesson 28. Structuring Your Day

Lesson 29. Structuring Your Month

Lesson 30. Outsourcing Your Work

Lesson 31. Qualifying Clients

Lesson 32. Late Payment Chasing

Lesson 33. When Things Go Wrong

Lesson 34. Managing your Time

Lesson 35. Working from Home

Lesson 36. Tools and Technology & Software


part 5 - understanding clients

Lesson 37. Personality Types

Lesson 38. Understanding A Clients Business

Lesson 39. Delivering Your Work

Lesson 40. The Progress Plan

Lesson 41. Running Meetings & Calls

Lesson 42. Client Expectations

Lesson 43. Good News

Lesson 44. Dropping Clients

Lesson 45. Clients as Friends

Lesson 46. Upselling to Clients

Lesson 47. All Your Clients in 1 Basket


part 6 - the future

Lesson 48. Establishing Authority

Lesson 49. Having a Mentor

Lesson 50. Starting an Agency?

Lesson 51. Building a Portfolio

Lesson 52. Maintaining Motivation

Lesson 53. Continuing Professional Development

Lesson 54. Next Steps


Ready to get started?